⇦ back to www.liyizhang.com

Old School RuneScape Video Social Content

Shareable shortform video content for brand recognition on Twitter. These examples were either custom animations, or composited in-game footage capture. Custom animations made use of assets converted from in-game art and animated in Blender, and composited footage was a mix of footage captured from in-game and developer tools before editing in After Effects.

Old School RuneScape Meme Related Content

Appropriating the perpetually online culture of memes and taking the brand to blursed places in social media. All done to create content made to engage with the playerbase and video games sphere of Twitter. Assets here are typically quick turn arounds in order to hop on ephemeral trends.

OSRS X Fall Guys

Old School RuneScape & RuneScape Video Editing Work

Sample of video editing work I've done for both game brands under Jagex that are live. All work here done with a mix of Blender, After Effects and Premier Pro.

Sounds Stupid Video Social Content

To launch Good Catch's latest IP, I played a part in the branding by defining the motion graphical style to be used in the social content campaign. Sounds Stupid has been featured by the Apple Store (link).

Black & White Bushido Video Social Content

As part of the social media campaign to promote an upcomming port of Black & White Bushido, I created eye catching creative social video assets.

Simon's Cat Dash Video Social Content

Various social media assets on the Facebook page of Simon's Cat Dash, used to either encourage sharing them to increase the game's visibility, timed promotional sales, or as a means of audience engagement.